Three Quarters Wines

Smorgasbord partnered with Three Quarters Wines to develop a cohesive brand identity, strategically position the brand in the market, and design an aesthetic website that reflects its unique story. Founded by Mahalia Kotjane, Three Quarters Wines is a testament to her journey from a township in Johannesburg to becoming a winemaker in the Western Cape.

Our collaboration focused on crafting a brand identity that resonates with Mahalia's personal narrative and the authenticity of her wines. We strategically positioned Three Quarters Wines in the market to highlight its commitment to minimal intervention winemaking and its rich African heritage.